Asstistant Director – Communications & Outreach
Director, Communications & Outreach
Normal School Hours
To work effectively and efficiently to provide positive outreach and parent and community engagement for Frontier Schools.
Bachelor or Masters degree in an area relevant to coordinating school/community relations such as public relations, mass communication or equivalent education and experience from an accredited college or university.DUTIES AND RESPONSIBILITIES:
Act as a strong contributing member of the District Outreach & Communications team
Develop special projects such as fundraisers, community events, school events, and opportunities to build support for Frontier Schools
Enter outreach activities into a monthly outreach report
Gather and/or prepare short articles of newsworthy events to share with the media, post on school websites, and add to monthly district newsletter
Document all assigned events with high-resolution photos and/or video. Store and house videos in the Outreach Google drive.
Add outreach community contact names and contact information to Outreach Google drive for use in distributing district newsletter
Arrange potential guest speakers, partnerships, etc.
Record regular weekly newsletter submissions regarding campus events and achievements in the Outreach Google drive for publication in districtwide e-newsletter
Train staff on protocol and best practices for visitors (Campus maintains a visitor ready state)
Prepare school for visitors, including notification of visits to staff, inform administrators. Provide school brochure, refreshments, Frontier gift bag and tokens.
Maintain an ongoing list and ability to share the accomplishments and accolades of various staff, students, and the Frontier community
Send special THANK YOU card to visitors, guest speakers, etc.
Represent school at educational, social, and business events (may involve accompanying other school staff and/or administrators)
Coordinate with school outreach coordinators for press releases for applicable school events and coordinate with the school outreach coordinator to follow-up with media
Incorporate social media communications (FB and Twitter) into daily communications with all stakeholders.
Maintain and update a media contact list for school
Develop a positive relationship with media to increase the awareness of school
Support and share best practices with campus outreach coordinators
Plan and coordinate applicable campus wide outreach activities
Visit community leaders, elected officials and media representatives
Invite community leaders, elected officials and media representatives to visit the school.
Visit community centers, non-profits and other community organizations
Organize and coordinate regular campus events
Organize and coordinate luncheons
Gain positive local news coverage
Gain positive national news coverage
Maintain and manage consistent Facebook/Twitter posts
Support the Director of Communications & Outreach as needed.SKILLS AND ABILITIES:
Ability to communicate effectively in both written and oral forms with all levels of management, both internal and external to the district.
Ability to establish and maintain effective working relationships both internal and external to the district.
Ability to organize special programs for assigned campuses.
Ability to use computer including software, database used by the district, calculator, copy machine, scanner, and telephone.
Ability to analyze data
Ability to use effective interview techniques, effective public speaking skills, and problem- solving skillsWORK EMPLOYMENT:
Light Work: may require occasional light lifting.
Nights and weekend activities will be occasionally required.
Position is an office position but does require some rotation between schools throughout the week.
Local travel is required.